Fashion communication & marketing

Always wanted to know how to create a fashion magazine, turn your blogging skills into an exciting career, plan a fashion show or predict consumer and lifestyle trends? Our creative Fashion Communication and Marketing offers you the opportunity to explore the communication of fashion through images, experiences, film and the written word.

Intake

September

Course Duration

2 - 3 years full-time

You’ll develop visual communication skills across a broad range of creative mixed media, including photography and styling, art direction and graphics, print and digital design, film and interactive, and 3D and retail design. You’ll learn to apply these to areas of the industry such as fashion media, branding, advertising, print, visual merchandising, retail environments, events and PR, and trend prediction and forecasting.

Year 1 develops students’ visual awareness skills. Through individual and group work, students will conduct a brand visual analysis, create a brand zine and consider self-promotion through platforms like blogs and Instagram. From Year One you’ll have the opportunity to work on live projects with real clients.

In year 2, students will develop their knowledge in the communication of fashion and lifestyle in the global environment. They’ll learn about the link between branding, advertising, PR and the visual message how fashion information is communicated to audiences in different contexts.

Year 3 will completed with a final project to showcase students' work from the course at our Graduate Show. Intership, collaborative projects are introduced in this year to support students to be confident to start with industry with a wide range of a career directions.

Course Modules

  • Visual Communication
  • Managing Creative Business
  • Ideas Generation and Development
  • Cultural and Historical Studies
  • Digital Images Creation and Development
  • Practice within Digital Environment
  • Fashion Photography
  • Fashion PR and Communication
  • Fashion Promotion and Marketing
  • Crisis and Reputation Management
  • Fashion Branding & Identity
  • Final Major Project.

Accredited international qualifications with university studies pathways

LCDF-Hanoi provides a full time bachelor programme including studying at LCDF-Hanoi and our partner Universities in the UK. Many students have completed their study on BA (Hons) degrees or higher at the following Universities: Northumbria University (Newcastle), Liverpool John Moore University, London University of the Art (London), The University of the West of England (Bristol), University of Middlesex (London), The University of Gloucestershire (Gloucestershire), to name a few.

Some students also have transferred to study at other countries such as Savannah College of Art and Design (USA), Colombus College of Art & Design (USA), France, Italy to continues their study. Students are therefore able to experience more of a international lifestyle by studying outside Vietnam.

Teaching styles

Teaching encompasses design studio practice, formal lectures, group seminars, tutorials, exhibition and store visits, presentations and practical workshops.

Assessment occurs at the end of each academic term with informal critiques held at appropriate times throughout the year.

Lecturers

May Cortazzi profile image

May Cortazzi

Head of Fashion Design

Donna Bramhall profile image

Donna Bramhall

Design Lecturer

Career Opportunities

Visual Merchandising, Fashion Buying, Fashion Coordination, Fashion Brand Consultancy, Trade Marketing, Fashion PR, Brand Marketing, Fashion Journalism, Fashion Editor, Fashion Blogger, Fashion Photography.

Alumni & Students

bobbie

Nguyen Khac Trung (Bobby Nguyễn)

Fashion Photographer

“A lot of people think that fashion design is just about drawing a set of clothes, making a dress. But no. Studying at LCDF - Hanoi is where I have gained knowledge, understanding about the fashion industry and having for myself a delicate aesthetic sense. The lecturers have somehow waken up the passion inside of me”.

leduy

Le Lan Huong

Fashion Stylist

"All the knowledge I gained from the college is so valuable. I was taught how to brainstorm ideas, finding my own style and doing research about fashion trends to create my own characteristic and practical designs. I have also learnt to become patient and pay attention to the details."

Entry Requirements

  • High School Graduate or an equivalent international foundation course qualification which includes art and design.
  • English language certificate of IELTS 5.5 or equivalent. If you are not a national of a majority English speaking country and haven't completed a degree in English, you'll need to provide evidence of your English language ability to study with us. English for Design courses are available before and during the course for students who need to improve their English level to study with us.
  • Have ability in drawing or illustration or show interest (through interview). For students who are not based in Hanoi, portfolios and interviews can be done via Skype or submitted electronically.

Intensive Design Foundation

If you don’t meet our entry requirements, you may be able to apply for a preparation course to help you gain entry to our undergraduate study.

Find out more

Fees

  • VND 71,800,000 per term, 3 terms per year x 8 term
  • VND 189,500,000 per year

Accomodation

If you need any further information about accommodation nearby us and cost of living in Hanoi, please refer to the website below or feel free to ask us for support. You can find lots of information on houses in Tay Ho District, which is close to the college.

How to Apply

You can apply the course online or obtain application form from our college.
For further information on how to apply, please visit the How to Apply page.